IHOP Partners with Callaway to Elevate Your Weekend Game (and Breakfast!)

Pasadena, CA – October 26, 2023 – IHOP FRANCHISOR LLC, the folks behind America’s favorite breakfast spot, today announced a surprising – but seriously cool – collaboration with Callaway Golf. While pancakes and putters might not seem like a natural pairing, IHOP and Callaway are teaming up to give golfers (and breakfast lovers!) a little extra something to smile about this fall. You probably know IHOP. We're the place you go for stacks of fluffy pancakes, crispy bacon, and that feeling of cozy comfort. Based right here in Pasadena, California (10 W Walnut St, 5th Floor, 91103-3633 – give us a shout at 951-272-0214 if you’re curious!), we’ve been serving up smiles for decades. We're all about bringing people together over great food and good times. And frankly, a lot of us at IHOP are huge golf fans! So, what’s this all about? It’s simple. We know a lot of you enjoy hitting the links on the weekends, and what better way to fuel a great round of golf than with a hearty IHOP breakfast? But we wanted to do more than just suggest you grab a bite before your tee time. We wanted to help you improve your game. That's where Callaway comes in. Callaway Golf is a legendary name in the golf world. They're known for making high-performance clubs and equipment that help golfers of all levels play their best. They’ve been innovating for years, always trying to push the boundaries of what’s possible in golf technology. Think about those iconic irons, those distance-boosting drivers… Callaway’s commitment to quality and performance is something we really admire. Introducing the IHOP x Callaway Wedge Series The centerpiece of this partnership is a limited-edition series of Callaway Golf wedges. Now, let’s talk wedges. These aren’t just any wedges. We worked closely with Callaway's engineers to create something special. Why wedges? Because wedges are essential for scoring. They're the clubs you use for those tricky shots around the green, for getting out of bunkers, and for hitting those high, soft approach shots that land gently on the green. A good wedge can shave strokes off your game, and let’s be honest, who doesn't want that? What Makes These Wedges Special? Forged Construction: These wedges are made with a forged carbon steel body. That means they're super soft, offering amazing feel and control. You'll actually feel the ball come off the face. Groove Design: Callaway’s engineers designed the grooves specifically for maximum spin. More spin means more control, especially on those short game shots. You'll be able to stick the green like a pro. Sole Grinds: These wedges come in a variety of sole grinds. That allows you to choose the perfect wedge for your swing type and the conditions you play in. Whether you're playing in soft or firm conditions, we’ve got a grind for you. IHOP Branding: Of course, we had to add a little IHOP flair! The wedges feature subtle, but stylish IHOP branding. It’s a conversation starter on the course, and a little reminder of your favorite breakfast spot. Finishes: The wedges are available in a sleek black finish and a classic chrome finish. More Than Just Wedges: The IHOP & Callaway Experience This partnership isn't just about selling wedges. It's about creating an experience for golf fans and breakfast lovers alike. IHOP Golf Packages: Select IHOP locations will be offering special golf packages. Grab a hearty breakfast and receive a discount on a round of golf at a participating course. Contests & Giveaways: We’ll be running contests and giveaways on social media, giving you the chance to win IHOP gift cards, Callaway wedges, and other exciting prizes. On-Course Activations: Keep an eye out for IHOP activations at select golf tournaments and events. We'll be serving up breakfast samples and showcasing the new wedges. Limited Edition Merchandise: We’re also releasing a limited edition line of IHOP x Callaway merchandise, including hats, shirts, and golf balls. “We’re incredibly excited to partner with Callaway,” says Darren Reiss, VP of Marketing at IHOP FRANCHISOR LLC. “We believe that a great breakfast and a great round of golf go hand-in-hand. We wanted to create something that celebrates both, and we think these wedges are the perfect way to do it.” Callaway’s representatives echoed the sentiment, stating that the collaboration brings two iconic American brands together in a unique and memorable way. Where to Get Yours The limited-edition IHOP x Callaway wedges are available now for purchase online at [insert website here] and at select Callaway retailers. Don’t wait, these are sure to sell out quickly! So, next time you’re planning a weekend golf outing, remember to fuel up with a delicious IHOP breakfast and grab one of these awesome wedges. You might just find that a little bit of pancake power can take your game to the next level. And if you see someone on the course with an IHOP wedge, be sure to say hi!